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Data
integrity is essential to quality research. Our mission
in our data collection center is to manage both technological
and human resources to optimize results. As a member of
the Market Research Association, Vernon Research Group
subscribes to ethical and quality standards that ensure
the integrity of our data and the superiority of our research
product.
| Our
telephone Data Collection Centers feature: |
 |
State-of-the-art
equipment |
|
Professional
interviewers specialized in executive and consumer
surveys. |
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| Internet: |
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Interactive
and web-based survey capabilities |
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Census
configured internet panels. |
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|
| Other
Types of Data Collection: |
|
Intercepts |
|
Focus
groups |
|
Placement
recall |
|
Wireless
hand-held devices |
|
In-depth
interviewing |
|
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